Back in December, AB Inbev launched the designated driver winter campaign promoting road safety, offering each fan visiting the stadium a free Jupiler 0.0 beverage.
The campaign has been a success, as in the meantime, alcohol free beer orders have gone up threefold! In order to celebrate this winfall, fans can once again get that free Jupiler 0.0 before, after and during Club-Standard. Enjoy the game responsibly, and drive home safe afterwards.
This one's on us! Here's to responsible alcohol use, and safety for our fans and everyon around us.